This piece is among the most famous in British post-war art.
In 1956, he took part in the 'This is Tomorrow' exhibition at the Whitechapel Art Gallery; in which artists were invited to create zones that accorded with their vision of the future. Hamilton worked with artists John McHale and architect John Voelcker, presenting a sort of funfair vision of the future where images were produced from a range of sources formed an iconography for the modern world.
As a contribution to the exhibition catalogue, he made a collage called 'Just what is it that makes todays homes so different?' that was also made into a poster.
Hamilton created a list of categories he planned to include: Man, Woman, Food, History, Newspaper, Cinema, Domestic Appliances, Cars, Space, Comics, TV, Telephone, Information.
He found the title of the piece in an illustration in the trimmings from a magazine. The finished collage reflects Hamilton's ironic interest in popular culture and modern technology.
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